Month: August 2020

Standing Out in a Competitive Industry - What You Need to Know

Standing Out in a Competitive Industry – What You Need to Know

Life is a competition. No matter what kind of venture or business you possess, you will always find yourself up against other companies looking to outrun you at every turn. Each one of you is after the same goal, striving to think of ways to lead the race. That’s why it’s crucial to learn how …

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5 Reasons Your Small Business Needs to Build Brand Identity

5 Reasons Your Small Business Needs to Build Brand Identity

Brands represent people’s perception of a company, and a business’ reputation, customer service, products, and even corporate design work together to form a brand. However, people who are only starting to build their company might not understand why they must think of branding. Here are some ways branding influences business and how it can help you …

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Blogging VS Content Marketing - What is the Difference

Blogging VS Content Marketing – What is the Difference

It is tricky to learn how to stand out in marketing online. One technique people use is making a blog. According to 60 percent of consumers, they are more likely to feel positive about a brand when reading well-written articles on its blog.  Feeling great, though, does not translate into sales, and companies that adopt content marketing strategies …

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How SEO and Web Design Can Help Improve Your Google Ranking

How SEO and Web Design Can Help Improve Your Google Ranking

At this point, many of us have heard so much about the importance of search engine optimization that one mention of it is enough to make us roll our eyes. No matter how many times someone has told you that a well-designed website is crucial for a high search engine results page ranking, it remains …

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