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Marketing & Branding Digital Marketing

Blogging VS Content Marketing – What is the Difference

It is tricky to learn how to stand out in marketing online. One technique people use is making a blog. According to 60 percent of consumers, they are more likely to feel positive about a brand when reading well-written articles on its blog.  Feeling great, though, does not translate into sales, and companies that adopt content marketing strategies […]

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Marketing & Branding Digital Marketing

Tips in Leveraging PPC to Stand Out From Your Competitors – Our guide

By Stephen Szortyka Among all the different factors that continue to make their presence known in the digital marketing industry, none have posed an even bigger challenge than the aspect of competition. With the digital landscape growing even wider and being packed with more businesses looking to cash in on available opportunities, one of the […]