Category: Digital Marketing

Should My Business Incentivize Facebook Likes?

Is Facebook The Right Social Media Platform for My Business?  Facebook is by far the largest social media platform that exists today.  It has more than 2.2 billion monthly active users (2018) and is currently the most prominent social media platform.  With recent introduction of more modern social media platforms (i.e. Twitter, Instagram, and Snapchat) […]

Googles Latest Algorithm Update | August 2018

Google, one of the largest search engines, always seems to find ways to innovate and optimize their services to improve the overall user experience and provide the most relevant results. In 2018, we have already seen numerous updates, from Google Images removing the “View Image” option to Google launching an algorithm update last March that caused […]

Here Are The Top Facebook Updates That You Want To Know About

Over the past several months, most of the new updates for Facebook have been focused on increased security for users and transparency from the Pages you’re exposed to. With all of those recent updates, Facebook has found several new ways to improve the platform for everyone involved. Last month, we have seen a large number […]

Top 5 Reasons You Need Video Content in Your Digital Presence

In the digital marketing world, it’s no secret that right now, the use of video content is on the rise. Today, Youtube is now the second largest search engine. Although video marketing is a frequent afterthought, its crucial that it is a front-runner position in your content marketing plan. Check out 5 reasons why video […]

What Is The Future Of PPC?

Looking back at the last year, we can definitely say that it has been huge for the world of PPC. There has been a lot of change due to all the Google AdWords updates, which were met with mixed reviews from users. We’ve got new audience targeting, as well as a variety of features that […]

A New Twist On Digital Marketing

StandOut is Buffalo born and raised Stephen Szortyka and Todd Patterson team up to bring their knowledge and skills to small businesses across the US. In early 2018, Stand Out Advertising was born. So, what type of services are offered at StandOut Advertising? Website Design Search Engine Optimization Search Engine Marketing / PPC Social Media […]

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